Bloomberg Law
Jan. 5, 2017, 4:51 PM UTC

Kudos to Alibaba

Bloomberg Media

By Tim Culpan, Bloomberg Gadfly

I can’t believe I’m saying this, but... Alibaba Group Holding Ltd. needs to hire more lawyers.

China’s mammoth e-commerce operator has deployed its legal eagles against two vendors it accuses of selling fake Swarovski watches on the company’s Taobao marketplace. It’s exactly the kind of action Alibaba needs to take more often.

In a case filed with a Shenzhen court, Alibaba is seeking 1.4 million yuan ($202,000) in damages from two vendors that it identified by name in a press release Wednesday.

Selling fakes “puts inferior products in the hands of consumers and ruins the ...

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