Editor’s Note: The author of this post manages marketing, communications and business development efforts at Sullivan & Worcester.
By Leah Schloss, Director of Marketing, Sullivan & Worcester
One of the highlights of my career as a legal marketing professional was creating a business development training program. Established by my firm’s director of professional development, business development partner and me about seven years ago, the program involved group learning as well as one-on-one business development coaching with an outside professional coach. The coach and participant were charged with setting and implementing a business plan with clearly stated goals, strategies and tactics to ...
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