Bloomberg Law
Aug. 7, 2015, 6:24 PM UTC

Reed Smith Helps Clients Stay in Shape with ‘FIT’ Practice Area

David McAfee

In launching a practice dedicated to advising fitness and nutritional companies, Drew Amoroso said he’s married his personal and professional passions.

A senior associate in Reed Smith’s San Francisco office, Amoroso said he is surrounded by so-called fitness innovators, such as diet food bar company, Mammoth Bar, and Caveman Coffee Co, which adds grassfed butter to the coffee it sells because it “will sustain your energy, curb hunger and improve your mental clarity and focus.”

Despite the variety of workouts they propose and products they sell, one thing stays true: all the emerging fitness and health companies have legal needs, from arranging and maintaining their ...

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